Episode 63 – Conventions, Conferences, & Book Signings: Why, Why Not, and When

Hosts Janeen Ippolito and H. L. Burke tackle author events in our first summer-tastic author episode! Learn about the best in-person author events for you and which ones to avoid. Plus, why potential readers may want you to ignore them.

Episode 47 – Book Marketing for New Authors and Busy People: An Interview with Angela Castillo

Hosts Janeen Ippolito and H.L. Burke welcome Angela Castillo, author of the Busy Moms guides, including the Busy Moms Guide to Novel Marketing. Learn the one key thing you need to figure out before marketing and how a Bookbub ad helped Angela connect with her co-author Jamie Foley! Plus, her newest projects.

Angela Castillo’s Website
71zoz4z6lpl._us230_Angela Castillo loves living in the small town of Bastrop Texas, and draws much of her writing inspiration from life there. She loves to walk in the woods and shop in the local stores. Castillo studied Practical Theology and Music at Christ for the Nations in Dallas, Texas. She was home-schooled all through high school and is the oldest of 7 kids. Castillo’s greatest joys are her little girl and two boys. Castillo has been published in The First Line, Aardvark’s Ark, Heartwarmers, Thema, and several other publications, and also has works available on Amazon in paperback and Kindle format. Watch book trailers on my Amazon author page!

Episode 46 – Outfits, Author Photos, and Social Media: How to Make a Great First Impression

Hosts Janeen Ippolito and H.L. Burke discuss first impressions in your book marketing and networking. Everything from nailing the right outfits for conventions and conferences to getting a great author photo to making your social media shine! Plus, why giving away dragons can be a great promo.

Episode 36 – Hard Marketing Advice, Best Practices for Book Covers, A New Genre Trend, and Favorite Poems

Join hosts Janeen Ippolito and H. L. Burke as they answer listener questions in this wacky variety episode! Learn how to make your book cover design easier, what marketing advice is good (but difficult) to follow, and why otters should be in more books. Plus, a genre trend that the hosts are anticipating!

Episode 34 – Tricks & Tips to a Successful Book Launch – Part 2

Hosts Janeen Ippolito and H. L. Burke dive into another bag of book launching tricks for your releases! Learn why cover reveals are a thing, what blog tours are (and aren’t) good for, and the actual usefulness of book reviews. Plus, the dangers (and joys) of premade book cover collecting.